Thursday, 14 May 2009

Reading goes Nu-rave

Upstart company Interead's new COOL-ER e-book reader makes reading look positively nu-rave. It's aimed at people who are non-tecchy. It's also launching an E-book store says Reading-based CEO Neil Jones. Eight different colours in eight different languages, the COOL-er was launched as Jones realised demand for the Kindle outstripped available supply and that there was still room in the market.

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